2023 Public Relations, Advertising, and Applied Communication Students

STUDENTS

College is a supremely poignant investment in one's life; it is a time for individual growth and evolution. Pupils start to discover their purpose and cultivate many of the imperative skills to become a thriving member of society. But growth isn't exclusively confined to a classroom environment - the late nights discussing James Baldwin with a peer, the nugget of wisdom gained from a tenured instructor, the exposure to a different outlook. Therefore, a diverse campus greatly enhances what you gain from your time spent in college.

Public Relations, Advertising, and Applied Communication is a less ethnically diverse subject than average*. 67% of America's Public Relations, Advertising, and Applied Communication majors are white students, followed by latino students (12%), students of other races**(9%), and black students (8%). The most ethnically diverse college* in the top 100 is San Diego State University&nbspin San Diego, CA.

Secondly, Public Relations, Advertising, and Applied Communication significatly skews female, with three out of every four students majoring in Public Relations, Advertising, and Applied Communication identifying as women. College of the Ozarks in Point Lookout, MO has the most gender balanced student body in the top 100.

Another significant type of diversity is wealth diversity. Sadly, Public Relations, Advertising, and Applied Communication ranks in the bottom 29% of focuses financial diversity. 32% of its students come from homes with $110,000 plus annual incomes, 16% are from middle income families, and 23% grew up in homes with a sub $30,000 income. Cedar Crest College has the most financially diverse student body in the top 100.

Considering each type of diversity, overall MD is the most diverse state for Public Relations, Advertising, and Applied Communication. The Far West is the most diverse region, and the Mountain West Conference is the most diverse conference.

* diversity calculations and comparisons are based on Simpson's Diversity Index
** other races is used to refer to non asian, black, latino, or white

Diversity Statistics

Racial Diversity

• Asian: 4%

• Black: 8%

• Latino: 12%

• White: 67%

• Other: 9%

  Gender Diversity

• Male: 25%

• Female: 75%

  Socioeconomic Diversity (By Household Income)

• Under 30k: 23%

• 30k - 48k: 14%

• 48k - 75k: 16%

• 75k - 110k: 16%

• Over 110k: 32%

  Geographic Diversity

• In State: 66%

• Out of State: 30%

• International: 4%